Case Studies
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A marketing resource and $74/ mo membership for real estate agents, wanted to scale recurring revenue through stronger member acquisition and retention. Their challenge was educating agents on the value of strategic, customized content while moving beyond generic social posting and into a more conversion-focused membership funnel.
[ What We Manage ]
Creative / Strategy / Media Buying
[ The solution ]
Authentic Audience built a hyper-targeted paid ads strategy to drive qualified member growth and support scalable MRR. We focused on founder-forward creative, direct-response messaging, and offer education to speak to agents at different stages of awareness, from those struggling to stay consistent on social media to those ready for a done-for-you content system that could help them market smarter and save time.
[ 6 month results ]
1.25k+Purchases
$1.48MLTV
26.98ROAS on Google
16.47ROAS on Meta
2.71ROAS on Bing
$34.35Blended CPA
A California-based shower filtration brand, wanted to drive profitable DTC growth in a competitive category. Their challenge was standing out against brands with louder (often unverified) claims while keeping messaging compliant and conversion-focused.
[ What We Manage ]
Creative / Strategy / Media Buying / Substack Design / Substack Management
[ The solution ]
Authentic Audience built a full-funnel, multi-channel paid ads system to drive purchases and scalable ROAS: Meta prospecting to acquire new audiences, conversion-focused remarketing to capture warm demand, Google Search to harvest high-intent queries, and Pinterest to expand top-of-funnel awareness.
[ 30 day results ]
445+Purchases
8.61ROAS on Google
4.44ROAS on Meta
275kPinterest impressions
$1.01CPC
A locally owned meal delivery brand in Seattle, wanted to drive new customer growth in a competitive wellness and prepared meals category. Their challenge was reaching the right local audience with messaging that felt both premium and personal, while turning interest in healthy, ready-to-eat meals into consistent purchases.
[ What We Manage ]
Creative / Strategy / Media Buying
[ The solution ]
Authentic Audience built a localized paid ads strategy across Meta and Google to drive awareness, qualified traffic, and customer acquisition. We focused on audience-specific creative, interest-based targeting, and offer-led messaging that spoke directly to busy professionals, wellness-minded consumers, and warm audiences already engaging with the brand.
[ 60 day results ]
39%
above sales benchmark3.5xAverage ROAS
92%above CVR benchmark
A yoga studio based in San Francisco, California, needed to increase their new member sign-ups in very specific locations throughout the city. They wanted to reach an upscale urban tech worker demographic.
[ What We Manage ]
Creative / Strategy / Media Buying / Landing Pages / Email Marketing
[ The solution ]
Authentic audience designed eye-catching creative paired with micro-targeted ads driving to a dedicated new membership sign-up page that sold their new member offer only ($30 for 10 days unlimited yoga) that upsold into yoga memberships (+$199/mo)
[ 30 day results ]
2k+new students
400+MembershipS sold
$35Blended CAC
45:1LTV:CAC
OJALÁ, a luxury ethical travel fashion brand, was new to online e-commerce and wanted to drive first-time Shopify sales for their premium capsule wardrobe pieces. Their challenge was building trust with cold audiences while educating shoppers on the value of elevated, functional travelwear.
[ What We Manage ]
Creative / Strategy / Media Buying
[ The solution ]
Authentic Audience built a paid ads strategy to introduce OJALÁ to new audiences, drive qualified traffic, and support their move from referral-based sales into ecommerce growth. We focused on premium creative, product education, and audience-specific messaging around travelwear that blends elegance, comfort, and function.
[ 60 day results ]
$4.4k+In online Revenue
170KImpressions
9kClicks
2.39%CTR
A Substack launch built around nutritional psychology, trust, education, and paid subscriber growth.
[ What We Manage ]
Creative / Strategy / Media Buying / Substack Design / Substack Management
[ The solution ]
We helped turn long-form thought leadership into an audience-building engine with free content, paid advocacy guides, and a clear conversion path.
[ 60 day results ]
3.4k+Subscribers
$1.2k+in revenue
20Paid Subscribers
40%Open rate
Eyeballs are coming.
Let’s make sure they land somewhere that sells.
If your brand is ready for better ads, sharper creative, a smarter funnel, and a team that can turn attention into actual audience, we should talk.
[ Tell us what you’re building. We’ll tell you what we’d run. ]