Join the Masterclass ⤵
Join the Masterclass ⤵
The Secret to Authentic Self-Promotion
A 75-minute live masterclass for creatives, founders, and service-based business owners who are ready to talk about their work with confidence & clarity without giving themselves the ick.
Event details:
When: Thursday, January 22 at 12pm PT
Where: Live on Zoom (replay included)
Investment: $11
Includes: Workbook, live coaching, lifetime replay access
Are you hiding behind your business?
You know your work is powerful… but the moment you have to talk about it, everything tightens. You overthink your words, downplay your wins, or avoid promoting altogether.
Maybe you:
Cringe a little every time you hit “post” or “send”
Worry you’ll sound salesy, braggy, or fake
Struggle to explain what you do in a way that lands
Know self-promotion matters, but have no real strategy
You’re not bad at marketing.
You’re just overdue for a self-promotion reset that actually feels like you.
What this Masterclass is:
This is a pep talk, strategy session, and implementation hour in one.
In 75 minutes together, I’ll walk you through the exact framework I use with clients to step into their self-promotion power: self-love, service, and strategy working together.
You’ll walk away with:
A clear, grounded way to talk about what you do
Key benefits and talking points you can use everywhere
A simple self-promotion strategy you can commit to for 90 days
A fresh mindset: self-promotion in service to your people, not your ego
Self-Promotion Masterclass
In 75 minutes, you’ll learn:
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![Explore our unique blend of business acumen and spiritual insights with special guests in our Witchy Business Portal events.]()
01. Align with your dream customers so your message lands with the right people
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![Explore our unique blend of business acumen and spiritual insights with special guests in our Witchy Business Portal events.]()
02. Amplify your message instead of constantly rewriting it from scratch
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![Engage in focused coworking sessions with Thea Wayne, designed to boost productivity and collaboration among entrepreneurs.]()
03. Nail your key benefits so you always know what you’re actually selling
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04. Speak confidently about your work online and in real-life conversations
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05. Shift into self-promotion as an act of service to your business and your clients
Who this is for
This masterclass is for you if…
You’re a creative, coach, founder, or service provider who “gets weird” when it’s time to promote
You’re tired of waiting for someone to “discover” you and know it’s time to be more visible
You want a strategy that feels honest and sustainable, not loud and performative
You’re ready to treat your business like it’s already loved by 1,000 true fans—and show up accordingly
For $11, you’ll receive:
✓ Live 75-minute self-promotion training with me
✓ Guided workbook to clarify your message, benefits, and self-promotion plan
✓ Q&A and light coaching at the end of the call
✓ Lifetime replay access, so you can rewatch and refine your language
✓ A clear 90-day self-promotion strategy you can implement immediately
SAVE YOUR SEAT ↴
SAVE YOUR SEAT ↴
Why Self-Promotion Matters
People follow people. People trust people. People buy from people.
Brands with founders who have strong personal brands are significantly more successful—not because of fancy funnels, but because we feel a real human behind the work.
When you stand by your work, speak clearly about what you do, and show up consistently, your business becomes easier to buy from, easier to refer, and easier to grow.
Self-promotion isn’t ego.
It’s you standing in service to your purpose, your people, and the body of work that keeps tapping you on the shoulder.
Thursday, January 22 · 12pm PT!
Join the
Masterclass
Meet your guide
Krista Ripma
Founder | Entrepreneur | marketing expert | Business Coach
Krista Ripma is the founder of Authentic Audience, a marketing strategist, business coach, podcast + retreat host, and self-promotion evangelist. She’s spent the last decade helping hundreds of founders, authors, and creatives build true-fan communities through honest, human-first marketing.
Her work has been featured in outlets like Forbes, Entrepreneur, and CBS, and her clients have gone on to sell out launches, grow waitlists, and finally feel at home being seen in their businesses.
Remember, self-promotion isn't just about promoting ourselves; it's about promoting the ideas, dreams, and visions we hold close.
—Krista
"Self-promotion can feel daunting, yet thanks to Krista’s profound guidance and wisdom, I’ve come to realize the promoting one’s work and art can be a form of prayer.
It is a deep act of service to the creativity that flows within us, and without it our cherished offering might remain on heard in the world.”
— EMORY HALL, Best Selling Author
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No problem. You’ll get access to the replay for 7 days, plus the workbook, so you can go through the training on your own time.
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No. This is for anyone who needs a clearer, more confident way to talk about their work—whether you’re just starting or scaling.
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Yes. I’ll leave time at the end for Q&A and light coaching so you can get support on your specific self-promotion blocks or messaging.
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It helps, but it’s not required. If you’re in the idea phase, this class will help you clarify what you want to be known for and how to start talking about it now.
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Because this is a low-cost live experience with immediate access to materials, all sales are final.
FAQ’s
LIVE ON ZOOM
Thursday, January 22 · 12pm PT
Calls are recorded
for
replay access